MARCH 2019 - DINING THEN DANCING YES !

MARCH 2019 - DINING THEN DANCING YES !

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MARCH 2019 - DINING THEN DANCING YES !
By RichUnger@promotingnightclubs.com

     WHY DO SO MANY UPSCALE RESTAURANTS, SIMPLY CLOSE AFTER THEIR FOOD SERVICE IS FINISHED?
 WHY DO THEY CHOOSE TO LOSE TENS OF THOUSANDS OF $ EVERY SINGLE MONTH?
 YOU DON'T HAVE TO PAY "BMI" AND "ASCAP" FOR PLAYING COPYRIGHTED MUSIC, JUST USE "PANDORA DANCE MUSIC" AND THEY PAY ALL THE MUSIC RIGHTS FOR YOU.
YOU DON'T NEED A DJ.
YOU DON'T EVEN NEED A BAND.
YOU CAN BE A PACKED NIGHT LIFE ADVENTURE FOUR NIGHTS A WEEK, NOT JUST WITH MUSIC BUT, WITH "FUN", WITH "FAB" AND WITH "WOW FACTORS", BECAUSE YOU DON'T HAVE ANY RIGHT NOW !
YOU DON'T NEED A DANCE FLOOR EITHER.
JUST MOVE TABLES AND CHAIRS, LET PEOPLE DANCE.
I HAVE TAKEN THIS CONCEPT TO UPSCALE RESTAURANTS OVER 100 TIMES. IT ALWAYS WORKS AND ESPECIALLY WITH A COVER CHARGE.
YOU CONTROL WHO COMES IN, AND WHO DOES NOT.
YOU APPEAL TO THE MOVERS AND SHAKERS, ESPECIALLY YOUNG PROFESSIONAL WOMEN.
 PARALEGALS, BANK REPRESENTATIVES, DENTAL HYGIENISTS, NURSES, REALTORS, HAIR STYLISTS, ALL OF THESE HARD WORKING WOMEN, WANT AN UPSCALE ATMOSPHERE TO DANCE IN.
WOMEN WANT "FUN".
WOMEN WANT "FAB".
WOMEN WANT AND LOVE "WOW FACTORS".
THEY WANT "QUALITY MEN", NOT SLOBS TO DANCE WITH.
YOU SET UP "POP UP BARS.
YOU SET UP DANCE BOXES.
YOU SET UP www.buzzballz.com "RTDC" STATIONS.
THAT'S RIGHT "READY TO DRINK COCKTAILS".
YOU HAVE NEVER EVER SERVED ANY COCKTAIL, ANY DRINK, IN IT'S TASTE, IT'S SIZE, IT'S SHAPE, EVER, THAT'S www.buzzballz.com
EVERY BEACH BAR, POOL BAR, SPORTS BAR, BAR & GRILLE, ROOM SERVICE MENU, OUTDOOR PATIO, DECK BAR,CLUBS, POP UP BARS,PARTIES, www.buzzballz.com ARE IDEAL,JUST MAKE SURE THEY HAVE TRANSPORTATION? BECAUSE THESE ARE EXACTLY WHAT THEY ARE CALLED. THEY TASTE MY FAVE WORD "DELISH" AND THEY DO GIVE YOU A SMOOTH "BUZZ". AND THIS COMPANY IS OWNED BY A PHENOMENAL WOMAN. THIS INDUSTRY SHOULD HAVE ALOT MORE WOMEN OWNERS, WOMEN CEOs, THE TIME HAS COME.
WITH 13 FLAVORS, KOSHER, GLUTEN FREE, NO CORN SYRUP, www.buzzballz.com BECAUSE YOUR BAR HAS NOTHING ELSE LIKE IT !!!!!
CALL 972-277-2000 TO ORDER.
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WANT TO KNOW WHAT'S RIGHT AND WHAT'S WRONG WITH YOUR BAR, RESTAURANT, SPORTS BAR, BAR & GRILLE, POOL BAR, WATERFRONT BAR, BANQUET HALL, GENTLEMAN'S CLUB, NIGHTCLUB, SIMPLE.
JUST FILL THIS OUT, 1,2,3.
http://promotingnightclubs.com/contact.htm
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    I WILL NEVER UNDERSTAND WHY MANY RESTAURANTS ARE STILL NOT OFFERING DELIVERY OF THEIR GREAT FOOD, AND ADDING BEER DELIVERY? 
"PIZZA HUT" IS THE FIRST FAST FOOD CHAIN TO ROLL OUT DELIVERY OF BEER. IT'S A NATURAL FOR ALMOST EVERY SINGLE EATERY.

THE SAME WAY NIGHT LIFE IS FOR UPSCALE RESTAURANTS, THE SAME WAY FASHION EVENTS ARE FOR RESTAURANTS ON THE WATER, THE SAME WAY "CRAFT BEER BREWERIES" ARE LOSING HUNDREDS OF THOUSANDS OF DOLLARS BY SIMPLY BEING JUST THAT, A PLACE WHERE YOU CAN BUY, SIT AND ENJOY THEIR "CRAFT BEERS".
 PATRONS, GUESTS, CUSTOMERS WANT TO 'DANCE'. BUT NOT TO SLOPPY DRESSED MUSICIANS, DRINKING ON STAGE, BEING UNPROFESSIONAL, HAVING THEIR EQUIPMENT SHOW, INSTEAD OF TAKING BLACK FABRIC AND COVERING UP THEIR MILK CARTONS.
 DJs NEED TO DRESS UP AS WELL, LOSE THE BACKWARDS WORN BASEBALL CAP AND THE UGLY TSHIRT AND JEANS. YOUR THE CENTER OF THE ENTERTAINMENT AT THE VENUE YOUR SPINNING, DRESS LIKE IT.
  IF YOUR AN UPSCALE RESTAURANT, A BAR & GRILLE, AND YOUR NOT FEATURING NIGHT LIFE AFTER YOUR FOOD SERVICE IS FINISHED, YOUR LOSING OUT ON THE EASIEST MONEY, YOU HAVE EVER MADE IN THIS BUSINESS.
  SURE YOU SERVE GREAT FOOD, BUT AGAIN I ASK, WHY WOULD YOU LET YOUR DINING CUSTOMERS GO ELSEWHERE TO DANCE?
WANT TO DOUBLE IF NOT TRIPLE YOUR CURRENT REVENUE?
THEN SIMPLY FILL OUT THIS FORM, http://promotingnightclubs.com/contact.htm
THEN I WILL GIVE YOU THE INSIGHT YOU NEED TO SEE BEYOND THE TREES, AND UNDERSTAND, WHAT YOUR TOTALLY MISSING OUT ON.
 I NOTICE RESTAURANTS WITH LARGE BARS, PRESENTING OLDIES GROUPS THAT CATER TO A 50 YEAR OLD PLUS AGE GROUP, UNLESS YOU REALLY BUST YOUR TUCHUS TO USE EVERY SOCIAL MEDIA PLATFORM, EVERY MAINSTREAM MEDIA FOR INTERVIEWS AND PRE PUBLICITY, YOU ARE NOT GOING TO HAVE A SOLD OUT NIGHT. THESE "OLDIES GROUPS" ARE GREAT, BUT THEY REQUIRE DAUNTING AND CHALLENGING BRANDING, MARKETING TO SELL ADVANCE TIX. YOU HAVE TO WRAP ANOTHER PROMOTION AROUND THIS PERSONAL APPEARANCE AND PERFORMANCE. EVERYBODY KNOWS EVERYTHING, YET, WHEN PUSH COMES TO SHOVE, THEY LOSE $
THEY DON'T HAVE THE KNOWLEDGE, THE EXPERIENCE, THE INSIGHT, AND OF COURSE, ESPECIALLY , "THE EXPERTISE", THAT I DO. I KNOW THIS BUSINESS OF FOOD, BEVERAGE, ENTERTAINMENT, MARKETING INSIDE AND OUT. IMAGINE AN UPSCALE RESTAURANT/ CONCERT CLUB, IS PRESENTING "MARSHALL TUCKER BAND" WITHIN DAYS OF PRESENTING "JEFFERSON STARSHIP". WITHIN "DAYS"! A TOTAL COSTLY MISTAKE. FIRST BOTH GROUPS APPEAL TO TOTALLY DIFFERENT DEMOGRAPHICS, SECOND, YOU NEVER EVER PUT TWO DIFFERENT GENRES OF LIVE MUSIC HEADLINERS UP AGAINST EACH OTHER WITHIN FOUR DAYS OF STAGE PRESENCE. I HOPE THEY BREAK EVEN WITH BOTH OF THESE ACTS. THEY ARE FINE BANDS, BUT SHOULD NEVER BE BOOKED SO CLOSE IN DATES. NEVER EVER. THAT'S WHY YOU EMAIL RichUnger@promotingnightclubs.com BEFORE YOU DECIDE TO MAKE SUCH A SIGNIFICANT INVESTMENT IN YOUR ENTERTAINMENT FORMAT. REMEMBER MY "RICHIE RULE", FOR EVERY $1 YOU SPEND ON MARKETING, BRANDING, PROMOTING, LIVE ENTERTAINMENT, NIGHT LIFE CONCEPTS, YOU SHOULD GENERATE $10 IN RETURN.
THAT'S " RICHIE RIGHT ", FOR EVERY $1 YOU SPEND, YOU CREATE $10 IN RETURN!!!!!!
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TOP NINE ISSUES YOU FACE IN OPENING UP!

  RECENTLY, I WATCHED "FLAT BREAD", AND "METRO DINER" BOTH, GO OUT OF BUSINESS IN LESS THAN 2 YEARS, AFTER BUILDING THEIR RESTAURANTS ,FROM THE GROUND UP. MILLIONS OF DOLLARS LOST, HUNDREDS OF JOBS GONE.

 HERE ARE THE 10 SPECIFIC CHALLENGES YOU MUST FACE, ASK YOURSELF IF YOU MEET AND REALIZE THEY ARE THE DIFFERENCE BETWEEN OPENING AND OPERATING OR OPENING AND CLOSING.

1. WHAT IS THE NAME GOING TO BE, AND WHY?

2. WHAT KIND OF PARKING DO YOU HAVE, FOR BOTH EMPLOYEES AND CUSTOMERS?

3. LOCATION, IS IT IN A HEAVILY DUAL TRAFFIC AREA, BY THAT I MEAN BOTH FOOT TRAFFIC AND CAR TRAFFIC?

4. CAN YOU PUT UP A SIGN THAT WILL CATCH THE ATTENTION OF POTENTIAL GUESTS, BOTH IN THE DAYTIME AND THE NIGHTTIME?

5.  CAN YOU AFFORD TO LIVE WITHOUT A SALARY FOR A YEAR?

6. HAVE YOUR WRITTEN OUT A REAL BUSINESS PLAN, COMPLETE WITH A FINANCIAL SECTION, WHERE YOU DON'T 'FUDGE" THE NUMBERS, BUT RATHER BE VERY, VERY, REALISTIC, BASED ON SUCCESS OR FAILURE?

7. DO YOU KNOW HOW MUCH MONEY YOU NEED TO START YOUR RESTAURANT, BAR, BAR & GRILLE, SPORTS BAR, LOUNGE, NIGHTCLUB, BEACH BAR? DO YOU HAVE ENOUGH CAPITAL?
PARTNERS BE IT FAMILY, FRIENDS, STRANGERS, MAKE FOR CHALLENGING BUSINESS COMPANIONS.

8. DO YOU KNOW THE SACRIFICES YOU ARE GOING TO MAKE TO YOUR SPOUSE, YOUR CHILDREN, YOUR PERSONAL LIFE BY ENTERING THE FOOD & BEVERAGE GAME?

9. WHO IS YOUR COMPETITION, HOW CLOSE ARE THEY TO YOU, WHAT CAN YOU DO TO COUNTER THEIR SUCCESS?

10. FINALLY, IF YOU DON'T OWN THE PROPERTY, WHAT DOES YOUR LEASE STATE? DO YOU HAVE ADDITIONAL OPTIONS OF 5 YEARS AT A TIME?
ARE YOU PAYING A FLAT MONTHLY RENT, OR ARE YOU BEING BURDENED WITH "TRIPLE NET", MAKING YOU RESPONSIBLE FOR YOUR SHARE OF REAL ESTATE TAXES, MAINTENANCE, AND INSURANCE OF THE PROPERTY? YOU NEVER EVER WANT A LEASE LIKE THIS OR A LEASE THAT STATES, WHEN YOU HIT A CERTAIN REVENUE LEVEL, YOU START PAYING A % OF YOUR VOLUME, NEVER, EVER ENTER INTO A LEASE LIKE THIS.

    STOP LISTENING TO EVERYBODY WHO THINKS THEY KNOW IT ALL, BUT KNOW NOTHING, AND WHEN YOU WANT THE REAL DEAL OF EXPERTISE, EMAIL ME, BEFORE YOU WISH YOU NEVER EVER GOT INTO THIS MADNESS.
EMAIL, RichUnger@promotingnightclubs.com
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HEALTHY FOODS ARE A MUST !
From "Veg Burgers" to "Granola Enhanced Dishes", to "Nutty Foods", to "Low Sodium/Low Sugar Eats", why do you totally ignore this new "CATEGORY"? Why don't you totally enhance, expand your Menu, your " Light Lunch Menu", your Bar Bites", your "Late Nite Tastes"?
How can you bypass this fast growing "FOODIE HUNGER FOR"?
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Unfortunately, there are way too many Owners of Bars who should not even be in this business.
They sit at their bar and drink. WRONG.
They allow their working staff to drink, while working, WRONG.
They curse in their bar, WRONG.
They dress like a slob in their bar, WRONG.
They hit on Female Guests, while, everyone knows he is married, WRONG.
They buy liquor, wine, beer, that will never sell, WRONG.
They allow their bar to look rundown, the bathrooms are disgusting, WRONG.
They rarely on even in their own bar, WRONG.
They are not "HANDS ON" in being an Owner, WRONG.
They disrespect their Staff, WRONG.
They don't think Social Media has any impact on their business, WRONG.
And these are just for starters !
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"FROM GRUB HUT", TO UBER EATS" TO "DOOR DASH", OFFICE, HOME, HANG-OUT" DELIVERY IS GROWING BY TENS OF MILLIONS OF $.
WHERE IS YOUR "DELIVERY DYNAMIC" AND WHAT IS IT?
     SO YOU, AS A SINGLE STANDING FOOD/BEVERAGE OPERATION, A "BAR/GRILLE", A "SPORTS BAR", A "GOURMET RESTAURANT", WHO DO YOU USE, WHO DO YOU TRUST, WHO DO YOU THINK WILL DELIVER FASTEST, BEST, AND FRESH/HOT DISHES?
I WOULD ADVISE YOU TO SIT OUT THE "THIRD PARTY FOOD DELIVERY SYSTEM" AND DO IT YOURSELF.
NOBODY CAN PACKAGE, DELIVER AND SATISFY YOUR HOME BOUND, BUSINESS BASED CUSTOMERS,BETTER THAN YOU CAN.
 IT IS A FACT, INDEPENDENTS CAN DELIVER UP TO 20 MINUTES FASTER.
 YUM BRANDS, WHICH INCLUDES "TACO BELL", "KFC", INVESTED $200 MILLION IN "GRUB HUB".
QUITE AN INFUSION OF CASH FROM A COMPANY THAT MISSED IT'S 4TH QUARTER PROFIT AND REVENUE FORECASTS, DESPITE STRONG SAME STORE SALES, GROWTH AT BOTH BRANDS.
  REMEMBER THAT IN ADDITION TO "DELIVERY EATS", YOU HAVE "PICK UP PLATES" TOO.
 THE STRATEGY IS TO GENERATE AS MANY STREAMS OF INCOME AS YOU CAN CREATE.
EMAIL, RichUnger@promotingnightclubs.com TO SHOW YOU THE WAY TO DOUBLE YOUR "CASH FLOW".
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    You Own a Bar, a Restaurant, a Sports Bar, that needs something "MORE" on your walls. "Wooden Sculptured Fish".
Seriously, go to Face Book and search for "Pacific Soul Ocean City", these Artists have the ideal, unique, creative hanging conversation pieces.
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  YOUR BAR PROBABLY SELLS VERY LITTLE "RTD" ALSO KNOWN AS "READY TO DRINK" PRODUCTS, BECAUSE YOU HAVE LITTLE FAITH IN THEIR SALES.
 I HAVE A BRAND NEW LINE OF "CLASSIC WINE COCKTAILS" CALLED "BUZZ TALLZ" THAT ARE IDEAL FOR YOUR RESTAURANT TOO.
   THIS IS A "WOMEN OWNED" BUSINESS, WHICH IS ANOTHER REASON TO FEATURE THESE "MADE WITH REAL FRUIT JUICES", "GLUTEN FREE", "KOSHER", "NO HIGH FRUCTOSE CORN SYRUP" AND THEY ALL TASTE GREAT.
"LIME RITA, LOTTA COLADA, HORCHATA, CHOCOLATE TEASE, RUBY RED GRAPEFRUIT STIFF LEMONADE. HEY,NOBODY PAYS ME FOR A "RICHIE RIGHTEOUS", AND THAT IS WHAT "BUZZ TALLZ" ARE.
"CLASSIC WINE COCKTAILS". NO TIME CONSUMING MAKING, READY TO POUR, CAN'T WAIT TO TASTE.
ORDER TODAY 972-277-2000.
BECAUSE SUMMER'S COMIN AND THESE WILL SELL LIKE ICE MELTS.
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Creating New Streams Of Revenue, I have never seen so many Restaurants miss out on so many "New Streams Of Revenue".
 I have never seen so many Bars, ignore so many "New Streams Of Revenue", because the Owner just can't grasp enhancing his "CASH FLOW".
 Times have changed, I mean seriously, it's no longer a "Brave New World", it's a "STAY IN THE FOOD & OR BEVERAGE BUSINESS NEW WORLD".
That requires being innovative, creative, and adding GENERATORS of Fresh New Cash.
 My Dad always said "Never ever let your competition roll over you".
I never forgot those words in any of the nightclubs, restaurant/bars that I owned or operated. I always took the high ground and dominated my markets. It takes a great deal of dedicated, relentless, tenacious operating STRATEGIES.
If you don't know how, no big deal, just email, RichUnger@promotingnightclubs.com
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Copyright 2019 Rich Unger

 

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